Entrepreneurship can be learned. Begin your trip by learning the first important skill for aspiring entrepreneurs.
About this course
What separates an idea from a business?
A paying client.
And this is where we want to take you in this course. From there you ’ll begin growing your group of target guests. This will set in stir your flywheel toward an poignant enterprise.
Yes, entrepreneurship is a creative process — this is what makes it delightful. But a regular approach is necessary for it to work. And it's this combination of creativity and discipline that you ’ll begin learning in this course. Specifically, upon completion of Entrepreneurship 101, you ’ll have the chops to
Conduct Market Segmentation
Select your Bridgehead Request
Develop End Stoner Biographies
Calculate your Total Addressable Request Size
Understand your Client Persona
Entrepreneurship 101 is grounded on case studies of MIT incipiency companies and their authors. Through them you ’ll get exposed to inventions in mobile apps, 3D printing, power electronics, transnational development, watchmaking, and more. In the process you'll learn how to solicit implicit guests, understand the pivotal difference between top-down and nethermost-up request analysis, and develop a strategic frame for deciding what markets to pursue for your product or service.
This course is particularly useful for
Commercial entrepreneurs erecting a new product line
Scientists and masterminds commercializing new technologies
Entrepreneurship preceptors and policymakers
Entrepreneurship 101 prepares you for an MIT Bootcamp. In this program you'll be challenged to start a company in 5 days. In the process you'll learn from MIT faculty and get counseled by MIT entrepreneurs.
What you ’ll learn
Primary Client Exploration
Bottom- Up Market Analysis
Market Segmentation
Beachhead Market Analysis
Development of End Stoner Profile
Profiling of Client Persona
Estimation of Total Nontransferable Request Size
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